中国营销科学学术年会官方网站

获奖论文名单

获奖论文名单
当前位置 :首页 > 获奖论文名单

2017《营销科学学报》博士生论坛优秀论文获奖名单
发布时间:2017-12-01

2017《营销科学学报》博士生论坛优秀论文获奖名单

奖项 作者 论文题目
一等奖 Chuang Tang, Dai Yao, and Junhong Chu Friction in multi-step peer to peer transactions
一等奖 Feifei Huang, Vincent Chi Wong and Echo Wen Wan The influence of product anthropomorphism on comparative judgment
二等奖 古晨妍、陈宇新和张喆 网络购物环境下的产品预告对消费者购买的影响及其心理机制
二等奖 Yu-Dong Zhang and Dong-Jin Li Quantified or non-quantified: how quantifica- tion affects consumers’ motivation in goal pursuit
三等奖 Wei Miao, Dai Yao and Vishal Narayan The Effect of Uncertainty in Performance Feedback on the Productivity, Submission Quality, and Rank Dynamics of Contestants in Crowdsourcing Contests
提名奖 Manqiong Shen, Haizhong Wang, Hu Guimei The Ethical Product Is Up? The Contribution of Psychological Distance
提名奖 Jianying Ouyang, Haizhong Wang, Leilei Gao Is It Necessary to Mention the Creator? The Positive Person-highlighting Effect on Consumers’ Admiration Emotion and Acceptance to New Products
提名奖 Zheshuai Yang,Yan Zhang,Yih Hwai Lee Donate to Be a Hero: Social Power Induces Prosaically Donation